{"componentChunkName":"component---src-templates-post-query-tsx","path":"/blog-post/breastfeeding-promotion-in-epw-engage/","result":{"pageContext":{"post":{"slug":"/blog-post/breastfeeding-promotion-in-epw-engage/","title":"Breastfeeding promotion in EPW Engage","date":"Mar 07, 2018","timeToRead":1,"description":"Check out Nikhil’s article in EPW Engage in which he explores the government’s current pilot program (Mother’s Absolute Affection, or MAA) to improve breastfeeding. Breastfeeding is known to help children survive, providing vital nutrition and protection from disease.","body":"function _extends() { _extends = Object.assign || function (target) { for (var i = 1; i < arguments.length; i++) { var source = arguments[i]; for (var key in source) { if (Object.prototype.hasOwnProperty.call(source, key)) { target[key] = source[key]; } } } return target; }; return _extends.apply(this, arguments); }\n\nfunction _objectWithoutProperties(source, excluded) { if (source == null) return {}; var target = _objectWithoutPropertiesLoose(source, excluded); var key, i; if (Object.getOwnPropertySymbols) { var sourceSymbolKeys = Object.getOwnPropertySymbols(source); for (i = 0; i < sourceSymbolKeys.length; i++) { key = sourceSymbolKeys[i]; if (excluded.indexOf(key) >= 0) continue; if (!Object.prototype.propertyIsEnumerable.call(source, key)) continue; target[key] = source[key]; } } return target; }\n\nfunction _objectWithoutPropertiesLoose(source, excluded) { if (source == null) return {}; var target = {}; var sourceKeys = Object.keys(source); var key, i; for (i = 0; i < sourceKeys.length; i++) { key = sourceKeys[i]; if (excluded.indexOf(key) >= 0) continue; target[key] = source[key]; } return target; }\n\n/* @jsxRuntime classic */\n\n/* @jsx mdx */\nvar _frontmatter = {\n  \"title\": \"Breastfeeding promotion in EPW Engage\",\n  \"date\": \"2018-03-07\",\n  \"template\": \"post\",\n  \"slug\": \"breastfeeding-promotion-in-epw-engage\",\n  \"postedLink\": \"https://riceinstitute.org/blog/breastfeeding-promotion-in-epw-engage/\",\n  \"description\": \"Check out Nikhil’s article in EPW Engage in which he explores the government’s current pilot program (Mother’s Absolute Affection, or MAA) to improve breastfeeding. Breastfeeding is known to help children survive, providing vital nutrition and protection from disease.\",\n  \"tags\": \"Blog Post\",\n  \"banner\": \"challenge-of-breastfeeding.jpg\"\n};\nvar layoutProps = {\n  _frontmatter: _frontmatter\n};\nvar MDXLayout = \"wrapper\";\nreturn function MDXContent(_ref) {\n  var components = _ref.components,\n      props = _objectWithoutProperties(_ref, [\"components\"]);\n\n  return mdx(MDXLayout, _extends({}, layoutProps, props, {\n    components: components,\n    mdxType: \"MDXLayout\"\n  }), mdx(\"p\", null, \"Check out Nikhil\\u2019s \", mdx(\"a\", {\n    parentName: \"p\",\n    \"href\": \"http://www.epw.in/engage/article/challenge-breastfeeding-sensitisation\",\n    \"target\": \"_blank\",\n    \"rel\": \"noopener noreferrer\"\n  }, \"article in EPW Engage\"), \" in which he explores the government\\u2019s current pilot program (Mother\\u2019s Absolute Affection, or MAA) to improve breastfeeding. \\xA0Breastfeeding is known to help children survive, providing vital nutrition and protection from disease.\\xA0 Nikhil argues that the current funding allocation and design of the MAA program is unlikely to incentivize frontline health workers to carry out the critical task of breastfeeding sensitization.\"), mdx(\"p\", null, \"Through his work on a small pilot project to encourage first time mothers to initiate breastfeeding early and to continue exclusive breastfeeding in a government hospital in UP, Nikhil describes how effective one on one counseling can be:\"), mdx(\"blockquote\", null, mdx(\"p\", {\n    parentName: \"blockquote\"\n  }, \"Of the 1,236 women, who were first-time mothers and who were visited by a lactation consultant, 74% did not have a good latch on the first try, causing delays and hardships for breastfeeding. After one counselling session, almost a third of the women were able to correct the position of the child for a good latch, allowing the newborn to feed and encouraging the mother to continue breastfeeding.\")), mdx(\"p\", null, \"The government\\u2019s interest in this important issue is laudable.\\xA0 But alongside the MAA program, Nikhil advocates for full-time, dedicated breastfeeding and newborn care consultants at each district hospital across the country.\\xA0 \\xA0While monetary resources are essential, his recommendation focuses on the close attention that must be paid to the critical work of breastfeeding and newborn care in order to make meaningful headway in improving the lives of many of India\\u2019s children.\"), mdx(\"p\", null, \"See the full article \", mdx(\"a\", {\n    parentName: \"p\",\n    \"href\": \"http://www.epw.in/engage/article/challenge-breastfeeding-sensitisation\",\n    \"target\": \"_blank\",\n    \"rel\": \"noopener noreferrer\"\n  }, \"here\"), \".\"));\n}\n;\nMDXContent.isMDXComponent = true;","tags":[{"name":"Blog Post","slug":"blog-post"}],"banner":{"childImageSharp":{"fluid":{"src":"/static/a4076312d9b73fb8599f631faead3965/29765/challenge-of-breastfeeding.jpg","srcSet":"/static/a4076312d9b73fb8599f631faead3965/55357/challenge-of-breastfeeding.jpg 200w,\n/static/a4076312d9b73fb8599f631faead3965/29765/challenge-of-breastfeeding.jpg 500w,\n/static/a4076312d9b73fb8599f631faead3965/1f218/challenge-of-breastfeeding.jpg 1000w","aspectRatio":2.5,"sizes":"(max-width: 500px) 100vw, 500px","base64":"data:image/jpeg;base64,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"}}}}}},"staticQueryHashes":["318001574","3787687951","3787687951"]}